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The Secret to
Setting Goals that Stick

Thomas Jefferson once said,

"Nothing can stop the man with the right mental attitude from achieving his goal; nothing on earth can help the man with the wrong mental attitude."

Hi, my name is Karl Diffenderfer. I believe that a self managing company creates freedom to live out your life purpose. This is the freedom I live in my own companies and now I help successful business leaders achieve the same freedom in their own businesses and lives.

As a Business & Life coach my job is to make sure that you have frequent paradigm shifts. That you see things you haven’t seen before. That you are challenged to move into a new and greater version of yourself. So... to get your creative juices flowing... here are a few questions that will begin you down the path of setting goals that are achievable....

What is the difference between a goal and a behavior?
How many goals should we have?
Is a goal truly a goal if we don’t achieve it?
If a goal is not achievable, wouldn’t that make it a dream?

As a young entrepreneur, my goals were dreams. Do you remember thinking you could conquer the world? That nothing could hold you back? Well, I was that same way. So I joined groups focused on setting goals. And every year I presented these elaborate plans in front of well esteemed leaders. And you know what? Every year I found myself only achieving about 10% of what I set out to do.

You’re not like that too are you? What I had to learn was that a goal really isn't a goal if you don't put your mind, self discipline and mastery of learning behind it.

Goals should be easy to understand, achievable and have a clear point of success.

A dream written down with a date becomes a goal, a goal broken down into steps becomes a plan, a plan backed by action (and self discipline) makes your dreams come true.

All that is fine and dandy, but means nothing without the key to setting successful goals. The answer lies behind these statistics.

The probability of completing a goal:

  • 10% ­ You hear an idea
  • 40% ­ when you decide you will do it
  • 50% ­ Plan how you will do it
  • 65% ­ commit to someone else that you will do it

Now listen to this statistic, it is staggering...

  • You are 95% likely to achieve a goal if you have a scheduled meeting with the person who is going to hold you accountable to that goal

Do you have goals that you just aren’t getting done? Do you have dreams you wish you could pursue?

If you do, then click on the “get my free session” button on our website. I’d be happy to offer you a free coaching session even if we decide not to continue beyond that first session. During our time together I will pour into your life and help you put the action plan with the proper accountability in place. This will set you up to achieve success that you’re after.

What are you waiting for? What do you have to lose besides your time? I promise you, it will be life changing and time well spent.

About the Author


Karl was born an entrepreneur. Many generations before him have been business builders and this heritage has certainly been passed on! While Karl has worked in many different industries, the past 10 years he has settled into marketing, where he learned that there are few people truly doing marketing as it was designed to be done. Karl believes that true marketing looks at the pain or frustrations of the consumer and addresses those needs specifically. Through his God-given talents, Karl built a successful marketing company that has generated millions of dollars in revenue.

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